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5 Surprising A/B Test Results from Ridiculously Successful Entrepreneurs Thumbnail

5 Surprising A/B Test Results from Ridiculously Successful Entrepreneurs

Many of us stick to the basics when running an A/B test — we may test our button copy or an explainer video — but there's a lot of insight to gain from thinking outside the box. In this post, successful entrepreneurs like Hiten Shah, Neil Patel and Joanna Wiebe demonstrate that you can achieve big conversion lifts by testing unusual things.
9 Mobile Marketing Stats That Will Make You Look Smart on Twitter Thumbnail

9 Mobile Marketing Stats That Will Make You Look Smart on Twitter

Did you know that 80% of all web searches happen on a mobile device now? Did you know that 90% of consumers check their email on a smartphone at least once a day? Mobile is growing and thriving, and marketers have an amazing opportunity to reach their prospects wherever they may be.

The 5 Second Rule: Critiquing the Best Websites of 2009 – Part 1

If a visitor to your landing page can’t figure out what you’re offering during the first 5 seconds, you’ve probably lost them. There’s simply too much to do online these days. Some people say 8 seconds, some say that after 3 seconds the decision has been made. So for the sake of argument we’re going … Continued
The ultimate 49-points landing page checklist Thumbnail

The ultimate 49-points landing page checklist

It's easy to run a marketing campaign that doesn't deliver the results you're hoping for. But it doesn't have to be that way. Use this checklist to whip your landing page into shape.

The 14 Coolest Ideas of September

September was an exciting month for the Unbounce team. We moved into a new office and cranked into high gear for the big push towards our end of year launch (shhhh). We bored our friends and family to tears with talk of landing pages and conversion marketing, and we wrote a slew of blog posts … Continued

Clicking Me Softly: A 5-Day Crash Course in Conversion

Whether or not you know how to optimize the customer-meets-business interaction, the simple truth is that conversion - and the optimization of your conversion rate - is the most fundamental element of a successful online business. (Disagree? Jump to the comments and let's discuss).