When you say it, it’s marketing. When your customer says it, it’s social proof. How can you use social proof to improve your landing page conversion rate?
Kick stock photography out the door and focus on maximizing the impact of your visuals . Here are 3 important insights about visual imagery that you can apply (and of course, test) to get the most out of the images in your marketing efforts.
Content marketing isn’t just a quick way to get attention, traffic and customers. If you want real longterm gains, you need a proper, thought-out strategy. Here are 7 content marketing tactics you won’t want to miss.
Ever get the feeling that your AdWords account should be performing better, but you don’t know how? It’s time you conduct an AdWords audit and take a look at your PPC account as a whole.
5 steps that will help you convince your boss that implementing & improving your landing page strategy is not just a great idea, but if done to scale, can result in massive revenue boosts for the company.
If you’re just getting started with landing page design, a great place to focus your attention is above-the-fold. This post will give you 10 landing page guidelines that focus on what you should put above-the-fold.
Could you generate more donations with less ad spend? Let’s take a look at 10 non-profit landing page examples & see how they can generate more donations by increasing their conversions.
The entire point of social proof on your landing page is to influence your visitor in ways copy alone cannot. But what if you have 0 tweets on a post or page? Or 0 testimonials? Here are 3 ways your landing page social proof can turn your visitors’ perceptions around.
Looking to boost your PPC knowledge? Check the best of the best pay-per-click blogs on the internet. Whether you manage a multi-million dollar marketing budget or are looking to invest $0.30 on your first click, you’ll want some guidance from the folks who’ve been there before.
Watch and learn as we take a look at 5 email marketing conversion killers and teach you how to avoid costly conversion mistakes! And be sure to catch the upcoming webinar where guest author, Chris Hexton, will teach you how to use email marketing as a powerful lead gen & conversion tool.