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Gregory Ciotti Blog

Gregory Ciotti is the content strategist at Help Scout, the invisible help desk software that turns email support into a fast, personal, and pleasant experience for your customers. Get more research backed content on our blog.

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Conversion Optimization

3 Big Impact Visual Techniques to Increase Your Conversion Rates

By Gregory Ciotti • October 6th, 2013
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Conversion Optimization

Best Practices in Conversion Rate Optimization Debunked

By Gregory Ciotti • July 17th, 2013
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Conversion Optimization

5 Tested Conversion Design Tactics You Should Put to Work. Right Now.

By Gregory Ciotti • May 20th, 2013
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Online Marketing

25 Bite-Sized Business Tips Backed with Academic Research

By Gregory Ciotti • April 14th, 2013
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Content Marketing

The Science of Controversial Content

By Gregory Ciotti • March 24th, 2013
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Conversion Optimization

5 Research Studies that Will Drastically Affect How You Write Copy

By Gregory Ciotti • February 26th, 2013
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Landing Page Optimization

5 Landing Page Conversion Killers

By Gregory Ciotti • January 27th, 2013
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Conversion Optimization

3 Ways to Increase Your Conversion Rate With Images [Case Studies]

By Gregory Ciotti • November 20th, 2012
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Conversion Optimization

5 Conversion Studies Your Competitors Don’t Want You to Know About

By Gregory Ciotti • September 30th, 2012
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Online Marketing

The Marketer’s Guide to Cult Addiction: How Loyal Are Your Customers?

By Gregory Ciotti • August 26th, 2012

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CATEGORIES

AI Marketing
Copywriting
Landing Page Optimization
Landing Page Examples
Landing Page Design
Conversion Optimization
Lead Generation
Campaign Strategy
Content Marketing
Social Media
Email Marketing
Pay Per Click

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