The Top 10 Unbounce Blog Posts of 2012

I try not to laugh at my own jokes

Um, you all know I’m conceited right?

The world officially ends today. So you won’t mind another round-up of posts from 2012 (the greatest year ever cos it’s the last one we get).

Passing the commentary to myself, here’s the top 10 posts from our blog from the last year – mainly based on readership popularity. And no, I didn’t write them all… only half.


1. 35 Beautiful Landing Page Design Examples to Drool Over

what-if-james-blunt

This post comes in at number 1 with 97 comments and 1,258 shared tweets & counting.

The post showcases some seriously badass landing pages to give you some inspiration for your next design.

No page is ever perfect, and can always be better. But I wouldn’t trust Keanu to come up with a test hypotheses, or let him come within a mile of my landing pages – despite his ability to land a chute perfectly in “Point Break”.


2. A 50-Point Checklist For Creating The Ultimate Landing Page

checkit

Find out how good your landing page really is with this interactive and engaging check-list. We posted it last week (if you used it, you should try again to see if you’ve improved). And be sure to share your score in the thread of comments – I’m not kidding! If you don’t you won’t be embarrassed enough to get better.


3. 20 Landing Page Designs Get Picked Apart & Analyzed for Conversion

landing-pages

James Gardner critiques 20 of the best and worst landing pages.

It’s important to note that this collection does not include just the best landing pages, but it picks on some really bad ones too.

Because as James says, “sometimes it’s just as important to know what not do, as what to do!”


4. Checklist: 12 Things You *Must* do After Writing a New Blog Post [with Infographic]

be-awesome

How can you get the word out about your latest and greatest blog post?

Learn how to be a better content marketer with this 12-point checklist.

849 shares on Twitter, 359 likes on Facebook and 69 on Google+ proves that this post is a winner.

Plus: as the image shows: you get to be more awesomer. #stefrocks


5. The Ultimate Guide to Marketing with Infographics (with PDF)

ultimate-guide-to-marketing-infographics

This post shows you how to market using infographics, by using infographics to show you how. Get that? (so meta).

Clearly the cliché phrase, “practice what you preach”, or “eating your own dog food” payed off as this post squeezes in at number 5.


6. 15 Epic Marketing Fails [Funny]

you're-doing-it-wrong

Every now and then, you need to look at some really bad marketing to know that you’re doing it right.

Or just to laugh your ass off at the stupidity of those who do it wrong.

This post really is epic and will have you doing one of two things: 1) laughing or 2) shaking your head.


7. 12 Surprising A/B Test Results to Stop You Making Assumptions

ABTesting-Results

James Gardner (and no he isn’t my cousin, although he’s handsome enough to be) cracks the top 10 again!

MVP Unbounce guest author right here.

In this article we look at some examples of A/B testing and delve into the reasons why some worked and some didn’t.


8. 5 Ways To Create Social Landing Pages That Convert

social-landing-pages

Social landing pages are not the same as regular old landing pages. No sir.

If you use these 5 rules you’ll improve the social conversion potential of your landing pages, while keeping up with contemporary marketing methods.

I think the little Twitter bird opposite is a looking a little scared (or generic), but that’s probably due to the fact that you’re going to make him/her squawk at your followers about how much you rule. Right?


9. 5 Conversion Studies Your Competitors Don’t Want You to Know About

conversion-studies

Want to know what connects psychology with conversion?

Gregory is the master here, tugging on your mindstrings (TM me) and you should really pay attention to what he has to say.

In this case it’s eye tracking studies that reveal how customers interpret and view your website.

He provides really smart insight on how to learn from your customers.

#payattention!


10. 75 Top Marketing Blogs to Make Your RSS Reader Fat!

Kristi Hines shares the best 75 online marketing blogs.

You can subscribe to all 75 if you’re an addict. I’m one of those. 12-steps to blogging and all that. The cool thing (cos we made it really cool), is that you can subscribe by individual category too.

— Oli Gardner


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About Oli Gardner
Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet. He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. A prolific international keynote speaker, Oli is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and customers alike. He was recently named the "The 2018 Marketer to Watch," in the under 46 category, by his mother.
» More blog posts by Oli Gardner