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When CTA’s Attack! – 10 Real World Call To Action Examples

By , September 15th, 2011 - 16 comments

Observing how companies in the brick-and-mortar world attract your attention can teach you plenty about how marketing works, so keep your eyes open next time you go for a stroll and consider that flashing neon sign as a lesson rather than a giant pink pain in the a**

[Webinar] Capture More Leads & Increase Conversions with Phone Call Tracking

By , September 13th, 2011 - 1 comment

Today we’re announcing an exciting new partnership with phone call tracking provider Ifbyphone – and to kick it off we’ve lined up a free webinar on September 21st that’ll show you how phone tracking & landing pages can bring in more conversions and qualified sales leads.

How Messaging and Design Affect Conversion Rates [Infographic]

By , September 10th, 2011 - 16 comments

An infographic with conversion results, case studies and examples. This post is a reminder of the importance of using a process for conversion rate optimization – use the examples to inspire your next A/B test…

Conversion Psychology #1: Why Stealing Grapes is Good for Your Form Conversions [Case Study]

By , September 9th, 2011 - 22 comments

If you’ve ever shopped for fruit, then you’ve either “done it” … “thought about doing it” … or “watched someone else doing it”. I’m talking about grape theft, the psychology of which can be applied to improve the conversion rate of your lead capture forms.

The Stars of SEO [Infographic]

By , September 7th, 2011 - 28 comments

An intergalactic infographic about the shining stars of SEO. Or is it? There’s actually a pretty good mix of search and social role models here (and some lively debate in the comments). Read about the future of search marketing and grab a super handy Twitter list that brings all of their updates into one tidy place. Follow the Stars of SEO and add your favourites in the comments…

ActiveCampaign Sets New World Record for Integrating With Unbounce – (89 minutes)

By , September 6th, 2011 - 4 comments

ActiveCampaign used our webhook to send leads generated from Unbounce forms directly into their email management software. And they did it in… 89 minutes! Read on for instructions on connecting your account (or build your own webhook to connect your product to Unbounce).

Unbounce Conversion-Fest: Now with Triple the iPads! Yup…

By , August 1st, 2011 - 4 comments

The prizes for the 2011 Unbounce Conversion-Fest blogging contest just got tripled! Three iPad2’s are now up for grabs…

10 Social Media Research Strategies to Inject Your Next Blog Post With ‘Roids

By , July 20th, 2011 - 12 comments

Content enhancers are supplementary informational artifacts – like spices added to a meal – that can boost the flavor of your writing, making it more enjoyable. Find out how to discover content enhancers that increase the motivation for readers to discuss, comment on, bookmark and share your content, increasing it’s reach and impact.

Use Live Chat for Customer Engagement & Higher Conversions [Meet Olark]

By , July 19th, 2011 - 2 comments

Olark Live chat lets you to engage customers at the point of conversion (or confusion). To explain a little about how and why you should add a live chat widget to your Unbounce page, we had a chat with our new friends over at Olark. Add it to your Unbounce landing page for higher conversions.

Fan of the Unbounce Blog? Vote for Us for Canada’s Best Startup

By , July 14th, 2011 - 3 comments

We’re trying to win the voting race for Canada’s best startup and right now the votes are neck-and-neck, so I thought I’d ask our community of blog readers if they’d be willing to come and vote for Unbounce and give us a chance to present at the 2011 Grow Conference. Update – we won!!! Thanks to all who voted…

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