How to Optimize Your Event Marketing With Social Ads and Landing Pages

Explore Posts

Landing pages
Landing pages
Featured in Landing pages

How the pros would optimize your landing page
January 26, 2021 . 28 minute read
A/B Testing
A/B Testing
- All A/B Testing posts
Featured in A/B Testing

12 benefits of A/B testing: Why you need to test in 2025
January 23, 2025 . 9 minute read
Digital content
Digital content
Featured in Digital content

Copy or design: What's more important to your landing page success?
November 23, 2021 . 13 minute read
Digital marketing
Digital marketing
Featured in Digital marketing

AI in social media: 6 tools to get you started fast
May 16, 2023 . 17 minute read
Conversion optimization
Conversion optimization
- All Conversion optimization posts
Featured in Conversion optimization

The AI guide to conversion rate optimization (CRO)
June 8, 2023 . 20 minute read
Campaign strategy
Campaign strategy
- All Campaign strategy posts
Featured in Campaign strategy

11 marketing experts share their marketing fails (and lessons learned)
August 20, 2019 . 27 minute read
Lead generation
Lead generation
- All Lead generation posts
Featured in Lead generation

10 creative lead gen examples sourced from marketing legends
March 8, 2023 . 26 minute read
Ecommerce
Ecommerce
- All Ecommerce posts
Featured in Ecommerce

27 ecommerce landing page examples to maximize sales in 2023
February 28, 2023 . 53 minute read

CONNECT

blog image

These Landing Page Copywriting ‘Best Practices’ Turned Out to Be Conversion Fails

By Joanna Wiebe • August 26th, 2014

You’re Doing AdWords Wrong (Here’s How to Make It Right)

By Johnathan Dane • August 22nd, 2014

Landing page examples

29 Landing Page Reviews That Show Why Clarity is the Key to Conversion

By Oli Gardner • August 20th, 2014

Lead generation

A 38-Point Blog Optimization Checklist to Jumpstart Your Lead Generation

By Henneke Duistermaat • August 18th, 2014

Landing page examples

15 Unforgiving Landing Page Critiques by Conversion Experts Oli Gardner, Peep Laja and Joanna Wiebe

By Amanda Durepos • August 15th, 2014

Conversion optimization

4 Marketing Pros Spill Their Secrets to High-Converting Campaigns

By Stefanie Grieser • August 13th, 2014

Content marketing

Is Gated Content a Necessary Evil? [Case Studies + Optimization Tips]

By Kathryn Aragon • August 8th, 2014

blog image

Conversion optimization

The Top 5 Conversion Rate Optimization Mistakes That Marketers Are Making

By Justin Rondeau • August 6th, 2014

Landing page optimization

How to Use the 6 Principles of Persuasion to Create Landing Pages That Convert

By Sean Ellis • August 4th, 2014

5 Ways to Beat Your Competitors With Killer PPC Ad Copy

By James Scaggs • July 31st, 2014